Google Launches Fashion Website

Google announced, the launch of their fashion website The website allows shoppers to create profiles of their personal style, likes and dislikes. The site then categorizes each shopper’s style based on these results.

If you are wondering where and how a site like this could be of interest to Google, it’s probably because uses the same smart algorithms as Google to enrich SEO. For instance, a shopper can scroll though “boutiques” of other users, and “like” articles of clothing within a collection. This information is used to create and predict shoppers preferences, to suggest items of clothing they might be interested in from retailers from around the world.

The website also creates a collection of inspiration looks to support each clothing category. If you are searching for skinny jeans, the site will gather inspiration looks from sites like, polyvore, and to help you find the perfect look.

This site is nothing less than the Google equivalent to the uber fashionista. Leave a comment below– is this new Google site a “like” or a major “dislike”?


“Man”-I shouldn’t have done that

Lohan rocks out in yesterday’s court room

As I look for inspiration for today’s blog post, I couldn’t help but look at my fuchsia nail polish on my own nails, and wonder about the latest celebrity trends in nail care, when I came across Lindsay Lohan’s infamous court room digits.

Photos have surfaced from yesterday’s trial of  twenty-four year old Lohan rocking airbrushed designs with the message “Shhh” and “F@ck”  stenciled on her middle fingers.

According to a recent article posted on Yahoo News Lohan says “It had nothing to do w/court,” Lohan wrote. “It’s an airbrush design from a stencil” and mentions how written expression on fingernails is a growing trend.

Take a look at Lohan’s courtroom photo, and an Associated Press video of the infamous mani.

NoNoo Lyons launches online store

Jacket Onassis: NoNoo Lyons Spring/Summer 2010

Hailing from England and landing in New York, the dynamic design duo of NoNoo Lyons resurfaced the outerwear landscape with amazingly tailored jackets, by drawing on inspirations from Alaia, Givenchy, and Alexander McQueen. I came across a recent interview with the duo on that gave an in-depth analysis in their thought process for their 2010 collection, overall vision for the line and a better understanding of their preferences in food, art and wine. Yesterday was the debut of NoNoo Lyons’ online store for their Spring/Summer 2010 Collection, straight from last week’s runway.

With the website and lookbook theme, Calendar Girls, I am loving the eclectic mix of classic Americana infused with Pin-Up forties Coney Island.

Burberry fashion show set for debut in 3D

Gearing up for London’s fashion week fashion house Burberry, has announced its plans to début its fall/winter 2010/2011 women’s line on February 23rd, through live 3-D video streaming in New York, Paris, Los Angeles, Dubai, and Tokyo.

Through invite only, live from The Chelsea College of Art, live screenings of the show will stream utilizing SKY Television’s 3-D technology. Around the world New York’s Skylight studios, Paris’ Colette, Dubai’s The Address, Tokyo’s La Fabrique for ‘’Burberry Night’’, and an event in Los Angeles hosted by The Daily Beast are all set to host screenings of the 3-D spectacular. Burberry will stream the show on its website seen here.

Singer Chris Brown Poses with Bloody-face Designer

Backstage at Paris’ Mens Fashion Week yesterday, R&B Singer Chris Brown, who has appeared in recent news for battering his girlfriend, posed along side bloody-face designer, Jean Paul Gaultier.

Following the theme of boxing, Gaultier’s runway this season featured fake cuts, blood and bruised faces.

Project Runway goes Hi-Tech with HP

Set for its début tomorrow, Project Runway contestants ditch their traditional sketch pads for HP Touchsmart PC’s and notebooks. With the 24-hour countdown to the 7th season of Project Runway underway, we felt it only necessary to mention this innovation to the competition.

As designers sketch using HP’s TM2 swiveling tablet, we are eager to see what technology will bring to the competition.

Carefree Spirit, Jessica Eliminated

Boho Glam Gets the Boot (Incredibly vintage boots.. that is!)


Last night on VH1’s Frank the Entertainer, Jessica, the wild child of the group, got sent home packing. But of course, it wouldn’t be of importance to us, if it wasnt for her amazing sense of style. We call Jessica’s style, Hippie chic infused with carefree bohemian. Headbands, leggings and oversized sweat coats, were our favorites of the recent celebreality star. She was of course, the best girl on the show, not just for her style, but for her amazing zest for life.

Check out our Polyvore sets below, inspired by the super awesome Jessica Lopez.UntitledUntitledUntitled

Untitled by Breeze-a-licious featuring Tsumori Chisato dresses